Look Past The Numbers

I turned on the TV yesterday and by happenstance this commercial came on.  Now, I've been thinking about how we measure growth a lot lately and this commercial seemed to speak to me about what's important.

Especially this quote:

You have to look past the numbers, understand the variables, you have to consider everything...

Now I'm pretty sure that the company doing the advertising was not thinking about education reform, but they made a video that speaks to the educator in me. Watch the video.  What do you think?